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Marketing In Asia > Blog > Business > Brand Highlights > Stripe Unveils Groundbreaking Solutions for Southeast Asia’s Digital Commerce Surge
Brand HighlightsBusinessNewsPress Release

Stripe Unveils Groundbreaking Solutions for Southeast Asia’s Digital Commerce Surge

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Last updated: 2023/09/29 at 5:21 PM
Divya Dubey
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Stripe Elevates Digital Commerce in Southeast Asia

At Stripe’s inaugural event, Stripe Tour Singapore, the global fintech behemoth unveiled an assortment of product updates meticulously designed for Southeast Asian businesses. These innovations are poised to support the burgeoning appetite for digital commerce while opening doors for global expansion.

The Digital Commerce Wave in reported by Stripe

Digital commerce has witnessed a profound embrace from Southeast Asian consumers. An insightful report by Stripe indicates a notable shift in consumer behavior: 84% of Singaporean consumers are comfortable purchasing tangible products from overseas companies, and an impressive 74% are open to acquiring digital services, markedly surpassing the global average of 68%. Such figures highlight the mounting anticipation for a seamless digital shopping experience.

The Enhanced Stripe Checkout Suite

Stripe’s response to these shifting expectations is an optimized checkout suite, which represents their most expansive payment optimization collection thus far. This suite empowers businesses to bestow a stellar checkout journey without the intricate process of building it from scratch. Furthermore, this offering grants access to a staggering array of over 100 payment methods.

Regrettably, many top-tier e-commerce platforms continue to grapple with suboptimal checkouts. Many fall prey to blunders that deter customer purchases, culminating in heightened cart abandonment and consequent revenue leakage. Stripe’s internal metrics provide a glimmer of hope – businesses that transitioned to Stripe’s latest payment integration witnessed an enviable 10.5% revenue surge.

Bridging Online and Offline Commerce

Stripe’s new offerings are crafted with a vision to harmonize online and offline commerce channels. This is epitomized by the unveiling of the Stripe Reader S700, a state-of-the-art customizable point-of-sale instrument. This device not only streamlines payment acceptance but also captures vital customer information. Furthermore, businesses can effortlessly customize its appearance and functionalities, reinforcing brand identity. The gadget boasts a crisp display and commendable battery longevity. The Stripe Reader S700 is a testament to Stripe’s unwavering commitment to fostering in-person transactions, as evidenced by their previous launches.

The Power of Stripe’s Accelerated Checkout: Link

To further enhance the customer experience, Stripe introduced Link, a revolutionary checkout accelerator. This tool streamlines checkouts by retaining payment details, benefiting both customers and businesses through seamless transactions and amplified conversion rates.

Also read: “Unignorable Adbreak”: A Bold Step Towards Disability Representation in Australian Advertising 

Jude Kumar, the visionary Founder and CEO of the thriving startup, EatMe Global, extolled Stripe’s offerings: “Stripe helped us create a streamlined experience that supported omnichannel ordering, payment, and reconciliation to deliver just what our customers were looking for – at a reduced cost. These latest solutions are timely for us. As we plan to expand to more countries in Asia, we plan on scaling together with Stripe.” 

Tackling International Expansion Challenges

While businesses in Southeast Asia radiate optimism about branching out internationally, they face formidable challenges. Manual processes still plague finance leaders, stifling their strategic input. Stripe, with its revenue and finance automation suite, intends to alleviate these concerns. This suite synergizes billing, tax, reporting, and data functionalities, propelling growth and operational efficiency.

A notable challenge in internationalization is the intricate international tax landscape. Stripe’s solution, Stripe Tax, is engineered to automatically handle diverse tax liabilities across more than 40 nations.

Gaurav Julka from Electrolux, while discussing their collaboration with Stripe, remarked: “We are excited to see how all these new product innovations can add to our offerings so that we can offer even more choice, flexibility and reliability for our customers.”  

The Force Behind Global Enterprises

Stripe’s prowess is evident in its clientele, boasting collaboration with global heavyweights like Amazon, Toyota, and Electrolux. Its continued emphasis on deepening support for mammoth users is indicative of its commitment to propelling businesses forward.

Sarita Singh, Stripe’s esteemed Regional Head for Southeast Asia, India, and Greater China, passionately shared, “We’re in it for the long run, constantly innovating to eliminate the complexities of finance and technology, so that businesses can focus on growth.”  

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TAGGED: accelerated checkout, Amazon, checkout suite, Consumer behavior, digital commerce, e-commerce platforms, Electrolux, finance automation suite, Global Enterprises, in-person transactions, international expansion, international tax, Link, online shopping, payment optimization, point-of-sale, southeast asia, Stripe, Stripe Reader S700, Stripe Tax, Stripe Tour Singapore, Toyota

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    DivyaDubey September 29, 2023 September 29, 2023
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    By DivyaDubey
    Marketing and Digital Branding Consultant with experience across Insurance, HealthTech and Digital Media Industries.
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